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Owned and operated by distillers Matt Sweeny and Jason Somerby, both of whom have PhDs, the idea for New Alchemy was conceived in the research laboratory where the two founders first met. The neutral spirit used in the gins and the vodka are distilled in-house from local wine. The botanicals in the gins are hand sorted, weighed, ground and then precisely extracted by vapor-path distillation using a unique still they designed and built. The vodka undergoes a proprietary technique to further purify the spirit until it is bright and crisp.
Fleurette is the exploration of floral and citrus qualities in gin. Eleven distinct flowers and other botanicals are blended with the most subtle and fragrant juniper berries. Fleurette is distinctly aromatic, with delicate aromas evoking a sense of sweetness in this dry gin. This gin finds its home in pre-Prohibition cocktails such as the Aviation, the Last Word, or the French 75, although its refined complexity also works on ice as a sipping gin.
Fleurette has been recognized in numerous competitions:
Gold Medalist, San Francisco World Spirits Competition (2020)
Gold Medalist, Craft Distillers Spirits Competition (2018)
Silver Medalist, American Distilling Institute (2019)
Silver Medalist, Sunset International Spirits Competition (2019)
Bronze Medalist for Excellence in Packaging, American Distilling Institute (2019)